Tag Archives: sem

Google AdWords would like to Spring Clean your Account

Google AdWords Spring Clean

Good Monday Morning!

In addition to welcoming the warmer weather, Google AdWords has decided to get a jumpstart on “Spring Cleaning” by permanently deleting ads and keywords that haven’t gotten any impressions, or that have been removed for over 100 days (or for  over 3 months.)

I’m concerned because I won’t be able to see what didn’t work, and then a few months later, I’ll absentmindedly add the ad or keyword again.

How will this news affect management and of existing campaigns?  Sound off!

Word before WordPress Equals Worry

When will people learn? No matter how many blogs I tweak and go under the hood of, there is one main thing than makes me scream… An indication that the person used Microsoft Word (or another text editor) and directly copied and pasted the document into a WordPress blog yields extraneous characters in the text.… Continue Reading

3 Things that Make Me Scream

Being that it is the season for Halloween, I thought it would be appropriate to post the “Things that make me scream edition.” Normally, I try to edit these things when speaking to colleagues and clients, but this is the season to “let it out”. So without further ado: 1. When computer disaster strikes –… Continue Reading